Where British Grit Met American Ambition

RedCoat Publishing was the brainchild of two Brits with a bold idea — to bridge the business worlds of the U.K. and the U.S. with stories worth reading. The name was chosen with a wink to history: while the Redcoats may have lost the battle centuries ago, the relationship between England and the New World has never been stronger.

Over a five-year period, RedCoat Publishing launched highly successful magazine titles that celebrated leadership, innovation, and enterprise.

Its flagship publication, American Executive, did exactly what the name promised — spotlighted the people behind America’s most dynamic companies. Each issue shared growth stories told through the eyes of the executives driving them forward. Some editions ran more than 300 pages, featuring global advertisers aligned with the companies and industries in the spotlight.

Building on that success, RedCoat expanded into the healthcare sector with American Health Executive, a natural evolution of the brand. The debut issue featured BioMed and its groundbreaking work on the first artificial heart — a testament to the kind of forward-thinking storytelling RedCoat was known for.

After five years of growth and influence, the founders sold RedCoat Publishing to a larger Chicago-based media group, eager to build on its proven model and expand its reach across North America.

What began as a clever nod to history became a transatlantic publishing success story — and a cornerstone of what would later evolve into JVH Media Group’s global vision.